Home / Health / Penis bleaching is a thing — and it’s getting bigger

Penis bleaching is a thing — and it’s getting bigger

Men in Thailand are lightening up.

About 100 men a month are going to Lelux Hospital in Bangkok to have their penises bleached in a $ 650 five-session laser-whitening treatment, AFP reports.

The service launched in July. Since the hospital released pictures of a man undergoing the procedure on Thursday, interest is expected to get even bigger.

“There are many customers” making appointments, the hospital’s marketing manager Popol Tansakul told the Daily News.

-----EDITORS NOTE --- RESTRICTED TO EDITORIAL USE - MANDATORY CREDIT "AFP PHOTO / Lelux Hospital" - NO MARKETING - NO ADVERTISING CAMPAIGNS - DISTRIBUTED AS A SERVICE TO CLIENTS - NO ARCHIVES

“We have to be careful because it’s a sensitive part of the body,” a Lelux Hospital rep said.

(HANDOUT/AFP/Getty Images)

For many Thais, pale skin is considered ideal — and Lelux Hospital has lightened conventional body areas for years. A male customer unhappy about “dark parts” on his junk inspired the six-month-old service.

“These days a lot of people are asking about it,” Bunthita Wattanasiri, a manager for the Skin and Laser department at Lelux Hospital, told AFP. “We get around 100 clients a month, three to four clients a day.”

Most clients were aged between 22 and 55, with many from Thailand’s LGBTQ community. “We have to be careful because it’s a sensitive part of the body,” Bunthita added.

Skin-whitening for Thais is a sensitive — and controversial — issue that has drawn cries of racism on social media.

“Whitening your penis is classical example of #whiteprivilege, #WhiteSupremacy, colonialism and cultural destruction done by white people on countries of #POC. #asia #racism #colonialism,” posted @sweatyinbkk.

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