The “Work Out” musician penned a lengthy Twitter thread Sunday praising the players’ peaceful protests, and urging fans to hold out on tuning in to football games until “they make a wrong situation right.”
Indianapolis Colts players were among the many football stars who kneeled during the national anthem Sunday.
(Michael Reaves/Getty Images)
The 32-year-old star — whose real name is Jermaine Cole — kicked off his message by criticizing the league owners who apparently denied Colin Kaepernick a job because of the movement the quarterback launched over a year ago to peacefully protest racial inequality.
“Same ones who speak out against Trump today, are the same ones that denied a qualified man a job because he took a stand against injustice,” he wrote. “You and me have the power to deny them our attention ($ $ to them) until they make a wrong situation right.”
J. Cole urged the National Football League Players Association (NFLPA) to look further into Kaepernick’s resulting unemployment, and to “compensate the man for his losses” if they find he was denied a job unfairly.
He also had another plan up his sleeve should his proposed boycott fall through — go after the NFL’s sponsors to hit them where it hurts.
Players kneel during the national anthem
“Black people spend a lot of money with NFL corporate sponsors. White people who don’t f-k with white supremacy spend a lot of money too,” he wrote. “Pick one of the biggest ones and say, ‘Do you agree with black balling players when they speak out against oppression? If not, why are you spending all this money with a league that clearly condones that? You know what, I don’t think I can spend my money with you no more until you fix this.”
Cole wrapped up his message by thanking Kaepernick, and by saying that no matter the impact his thread has, he won’t be watching football “til it feel right.”
“Some of us got grandparents that walked miles to work instead of riding (the) bus, just to show the bus companies that they won’t tolerate racism,” he wrote. “So when I think about it like that, it’s very easy on Sunday to say, ‘Nope, I’m straight.'”
NFL players across the country opted not to stand during the national anthem Sunday in response to comments President Trump made at Alabama rally on Friday.
During his speech, he criticized players like Kaepernick (whom he referred to as a “son of a bitch”) for their peaceful protests, and said players who protest should be fired.