Google and Apple dominate the mobile world. Now the issue for those companies is how to get people to switch from Appleâs mobile ecosystem to Googleâs or vice versa.
For Google, the strategy has been to release mobile apps that are more flexible than Appleâs because they can be used on more devices, writes Brian X. Chen. Google Photos, Google Docs and others can all be used across Macs, Windows PCs, iPhones and others, while Apple apps typically can only be used on Apple devices.
Google cemented its method on Tuesday with the release of Google Duo, a new video-calling app. Unlike Appleâs FaceTime app, which can only be used to call people with Apple gadgets, Duo can be used to place video calls between Android and Apple phones. That increases the universe of people that consumers can call with Duo.
Better yet, Brian tests Duo versus FaceTime to check out the pros and cons of the video-calling apps. Read on for his conclusions.